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  • News article

Most Admired Brand by Readers’ Choice – Boston Business Journal, 2014

"The Most Admired program is extremely competitive. You can imagine the criteria that filtered through voters' minds as they filled in the blanks: the quality of the companies products; their track records as corporate citizens; and their roles in defining and reshaping the local economy. In a place with as many great companies, executives and brands as Boston, reaching the top of a "most admired" list is no small thing. In truth, few places in the U.S. have the ability to match the branding power of a Dunkin' Donuts, the Boston Red Sox and Legal Sea Foods. And its no exaggeration to say that all three brands could be part of a typical day for a Bostonian: A coffee at Dunks on the way to Fenway Park, and after the game dinner at Legal's." - Boston Business Journal

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